Social Media Marketing

Free, self-paced lessons that walk you through the essentials of this course step by step.

  • 3 Lessons
  • <1 Hour Total
  • Beginner Friendly

What You Will Learn

  • How to identify which social platforms are worth your time as an industrial business
  • How to build a LinkedIn presence that puts your company in front of the right industrial buyers
  • How to create a content calendar that keeps your brand active and consistent without overwhelming your team

Course Lessons

B2B Social Media
Lesson 1 of 3 12 min

B2B Social Media

Social media for industrial businesses is not about chasing trends or building a consumer following. It is about showing up consistently in the professional spaces where your buyers and industry peers…

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Content Planning
Lesson 3 of 3 13 min

Content Planning

Consistency is the most important factor in social media success for industrial businesses, and consistency requires a plan. This lesson covers how to build a realistic content calendar for industrial…

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